A US founder who never unplugs says you should: Nicole Bernard Dawes’s unexpected career lesson for students and early professionals
Two-time founder Nicole Bernard Dawes, who built organic snack brand Late July and zero-sugar soda Nixie, revealed her intense work ethic to Fortune. While Dawes admits she never disconnects, she actively encourages her employees to fully switch off, a philosophy shaped by witnessing her parents' entrepreneurial sacrifices. She believes this founder's burden allows her team to live fuller lives.
Two-time founder Nicole Bernard Dawes, who built organic snack brand Late July and zero-sugar soda Nixie, revealed her intense work ethic to Fortune. While Dawes admits she never disconnects, she actively encourages her employees to fully switch off, a philosophy shaped by witnessing her parents' entrepreneurial sacrifices. She believes this founder's burden allows her team to live fuller lives.
