Cred eyes startup access for elite users, challenges co-brand lock-ins
Cred founder Kunal Shah is prioritizing consumer freedom with new credit products, moving away from traditional brand lock-ins. The company is also developing an exclusive, invite-only membership called "Sovereign," potentially offering access to early-stage startup investments.
Cred founder Kunal Shah is prioritizing consumer freedom with new credit products, moving away from traditional brand lock-ins. The company is also developing an exclusive, invite-only membership called "Sovereign," potentially offering access to early-stage startup investments.
