Flipkart buys majority stake in Minivet AI
Flipkart has acquired a majority stake in AI startup Minivet AI to enhance its GenAI-led shopping experiences. Minivet AI specializes in generative video solutions for e-commerce, allowing for the creation of video content from static product catalogs at scale. This partnership will enable Flipkart to deploy Minivet's AI solutions, including catalog video creation and conversational search, on its platform.
Flipkart has acquired a majority stake in AI startup Minivet AI to enhance its GenAI-led shopping experiences. Minivet AI specializes in generative video solutions for e-commerce, allowing for the creation of video content from static product catalogs at scale. This partnership will enable Flipkart to deploy Minivet's AI solutions, including catalog video creation and conversational search, on its platform.
