Forget the Chiefs or Eagles — this NFL team has the biggest global following in 2025
Dallas Cowboys will continue to lead NFL in global fan engagement in 2025. They will command over 10% of worldwide searches. The Cowboys' brand power and cultural relevance will outweigh recent on-field success. Los Angeles teams will dominate international search interest. NFL initiatives will aim to expand the league’s international footprint.
Dallas Cowboys will continue to lead NFL in global fan engagement in 2025. They will command over 10% of worldwide searches. The Cowboys' brand power and cultural relevance will outweigh recent on-field success. Los Angeles teams will dominate international search interest. NFL initiatives will aim to expand the league’s international footprint.
