From micro-spends to credit: How young India manages money
Gen Z in India is making digital payments part of daily life, with small spends on groceries, food, fuel, and subscriptions. Activity is rising in Tier 2 and 4 cities, while many explore secured credit. superSpends’s data shows this generation is intentional and digitally driven.
Gen Z in India is making digital payments part of daily life, with small spends on groceries, food, fuel, and subscriptions. Activity is rising in Tier 2 and 4 cities, while many explore secured credit. superSpends’s data shows this generation is intentional and digitally driven.
