How Apple executives’ ‘extended hotel stays’ in South Korea may not be working

Apple executives are in South Korea negotiating memory chip deals amidst soaring prices, up to 300% since mid-2025. Memory makers are planning aggressive hikes, even charging Samsung's own divisions significantly more. This AI-driven shortage means less RAM for phones and PCs, with Apple facing tough renegotiations this month.

How Apple executives’ ‘extended hotel stays’ in South Korea may not be working
Apple executives are in South Korea negotiating memory chip deals amidst soaring prices, up to 300% since mid-2025. Memory makers are planning aggressive hikes, even charging Samsung's own divisions significantly more. This AI-driven shortage means less RAM for phones and PCs, with Apple facing tough renegotiations this month.