Most Indians prefer iPhones when buying a second-hand smartphone, study claims
Cashify's 2025 User Behaviour Survey reveals that iPhones dominate India's refurbished smartphone market, capturing nearly 63% of sales. Consumers are increasingly drawn to premium models, with the ₹60,000+ segment growing significantly. The report also highlights a large "Drawer Economy" and a preference for repair over replacement, contingent on cost and part availability.
Cashify's 2025 User Behaviour Survey reveals that iPhones dominate India's refurbished smartphone market, capturing nearly 63% of sales. Consumers are increasingly drawn to premium models, with the ₹60,000+ segment growing significantly. The report also highlights a large "Drawer Economy" and a preference for repair over replacement, contingent on cost and part availability.
