Netflix’s Christmas NFL game rewrote sports history with a record no TV network could match
Netflix's Christmas Day NFL broadcast shattered streaming records, drawing 27.5 million US viewers for the Vikings-Lions game, proving live sports' future lies with streaming. The platform's blend of football and entertainment, including Snoop Dogg and Martha Stewart, attracted a massive, diverse audience globally, signaling a new era for sports consumption.
Netflix's Christmas Day NFL broadcast shattered streaming records, drawing 27.5 million US viewers for the Vikings-Lions game, proving live sports' future lies with streaming. The platform's blend of football and entertainment, including Snoop Dogg and Martha Stewart, attracted a massive, diverse audience globally, signaling a new era for sports consumption.
