Pulse, the Re 1 candy, now a multi-crore revenue generator! How DS Group aims to make it a Rs 1,000 crore brand
Homegrown FMCG firm Dharampal Satyapal Group's Pulse candy is poised to become a Rs 1,000-crore brand within two years, projecting its current sales. Having already crossed Rs 750 crore in FY25, the company plans strategic expansion into adjacent product categories and innovative formats.
Homegrown FMCG firm Dharampal Satyapal Group's Pulse candy is poised to become a Rs 1,000-crore brand within two years, projecting its current sales. Having already crossed Rs 750 crore in FY25, the company plans strategic expansion into adjacent product categories and innovative formats.
