Why Gen Z is paying to make friends in big cities
For generations, friendships were often formed through schools, colleges, neighbourhoods or workplaces. But for many Gen Z professionals moving to new cities today, those traditional pathways have become less reliable. Surrounded by people yet struggling to form genuine connections, many are turning to curated social communities that promise something increasingly difficult to find: a sense of belonging.
For generations, friendships were often formed through schools, colleges, neighbourhoods or workplaces. But for many Gen Z professionals moving to new cities today, those traditional pathways have become less reliable. Surrounded by people yet struggling to form genuine connections, many are turning to curated social communities that promise something increasingly difficult to find: a sense of belonging.
