91% Gen Z rely on social media platforms for news, says Google-Kantar study
A Google–Kantar study has revealed how India’s Gen Z is reshaping news consumption. They want news that is trustworthy, emotionally resonant and visually compelling. Generative AI tools help them interpret, simplify and verify news at speed.
A Google–Kantar study has revealed how India’s Gen Z is reshaping news consumption. They want news that is trustworthy, emotionally resonant and visually compelling. Generative AI tools help them interpret, simplify and verify news at speed.
