British cosmetic firm Lush re-enters India, aiming it to be among top 10 markets in next 5 years

British cosmetics retailer Lush is re-entering India after nearly 30 years, aiming to capture the burgeoning luxury beauty market. The company has partnered with Bilberry Brands India for an omnichannel launch, featuring direct-to-consumer online sales and upcoming physical stores, with the first to open in Delhi-NCR. Lush anticipates India becoming a top 10 global market within 3-5 years.

British cosmetic firm Lush re-enters India, aiming it to be among top 10 markets in next 5 years
British cosmetics retailer Lush is re-entering India after nearly 30 years, aiming to capture the burgeoning luxury beauty market. The company has partnered with Bilberry Brands India for an omnichannel launch, featuring direct-to-consumer online sales and upcoming physical stores, with the first to open in Delhi-NCR. Lush anticipates India becoming a top 10 global market within 3-5 years.