Darron Lee's arrest puts NFL advertisers and broadcasters on high alert for brand safety

Darron Lee’s arrest is creating a brand safety issue for NFL advertisers. As the story trends across sports and news feeds, marketers are being wary of what they advertise, pausing sensitive ads, and shifting towards more positive and safer content.

Darron Lee's arrest puts NFL advertisers and broadcasters on high alert for brand safety
Darron Lee’s arrest is creating a brand safety issue for NFL advertisers. As the story trends across sports and news feeds, marketers are being wary of what they advertise, pausing sensitive ads, and shifting towards more positive and safer content.