Donald Trump’s trade war is helping 'Amazon of Africa'; What CEO of continent's biggest e-commerce site said

Jumia Technologies' CEO, Francis Dufay, asserts that the company is benefiting from the US-China trade war as Chinese suppliers redirect goods to African markets. This influx of goods is streamlining Jumia's supply chain and bolstering its market position against competitors like Temu and Shein. Despite past restructuring, Jumia is experiencing growth and stability, with shares rising significantly this year.

Donald Trump’s trade war is helping 'Amazon of Africa'; What CEO of continent's biggest e-commerce site said
Jumia Technologies' CEO, Francis Dufay, asserts that the company is benefiting from the US-China trade war as Chinese suppliers redirect goods to African markets. This influx of goods is streamlining Jumia's supply chain and bolstering its market position against competitors like Temu and Shein. Despite past restructuring, Jumia is experiencing growth and stability, with shares rising significantly this year.