Mukbangs explained: Why millions watch others eat online and what it says about those who watch it

Mukbangs, originating in South Korea, offer a sense of company and shared experience for viewers eating alone. These videos tap into the human need for connection during meals, providing a simulated social presence that combats loneliness. The format, featuring large portions or intimate conversations, reflects a modern adaptation to available companionship.

Mukbangs explained: Why millions watch others eat online and what it says about those who watch it
Mukbangs, originating in South Korea, offer a sense of company and shared experience for viewers eating alone. These videos tap into the human need for connection during meals, providing a simulated social presence that combats loneliness. The format, featuring large portions or intimate conversations, reflects a modern adaptation to available companionship.