Bengal goes global: How Durga Puja redrew the map of international attention

West Bengal's tourism surge is driven by the global life of Durga Puja, transforming Kolkata into a citywide art movement and civic ritual. This UNESCO-recognized festival, deeply rooted in local culture and collaboration, now attracts international visitors seeking authentic, participatory experiences, reshaping Bengal's global narrative.

Bengal goes global: How Durga Puja redrew the map of international attention
West Bengal's tourism surge is driven by the global life of Durga Puja, transforming Kolkata into a citywide art movement and civic ritual. This UNESCO-recognized festival, deeply rooted in local culture and collaboration, now attracts international visitors seeking authentic, participatory experiences, reshaping Bengal's global narrative.